What are backlinks and why should you work with them?
Backlinks, or inlinks, are links from one website to another and act as a recommendation for the linked page. They are a central part of search engine optimization (SEO) because they signal to search engines like Google that your content is valuable and relevant. When a website receives many quality backlinks, search engines interpret this as a sign of credibility, which can improve the website's ranking in search results.
Working with backlinks is important for several reasons. First, backlinks can improve your search engine ranking, increasing visibility and traffic to your website.
Are all SEO backlinks good?
No, not all SEO backlinks are good. The quality of backlinks is much more important than the quantity. Qualitative backlinks come from authoritative, relevant and credible websites. These links have a positive impact on your search engine ranking because they signal to search engines that your website is a reliable source of information.
However, backlinks from low-quality or spammy sites can hurt your SEO. Search engines like Google can penalize websites that try to manipulate the ranking by using such links, which can lead to a lowering of your website's ranking or even removal from the search results.
Dofollow and nofollow links
Dofollow and nofollow links differ in how they affect search engine optimization (SEO). Dofollow links are the standard type of links that transfer link power (link juice) from the linking page to the linked page, which can improve the linked page's search engine ranking.
Nofollow links, on the other hand, contain an attribute (rel="nofollow") that instructs search engines to not follow the link and not transfer any link power. This means that nofollow links do not contribute directly to the linked page's SEO. Despite this, they can still be valuable for driving traffic and creating visibility.
Dofollow link:
Nofollow link: